Saturday, October 14, 2006

Retro Video - The American Look


The American Look (1958)

Here's another kitschy old Jam Handy educational film (this one more about design and architecture). Even though it's not overtly about shopping malls, it's still got some great '50s era Suburbia visuals, and I think, should be of at least some passing interest to anyone who comes to this blog regularly and shares my nostalgic appreciation for not only vintage malls, but all things retro, space-agey, and groovy! Because in all that, the design's really the thing.

Here's the film description from the Google Video uploader:

"The American Look: A Tribute to the Men and Women, Who Design. A beautiful film highlighting the importance in America of design and aesthetics in every day items. It is interesting to see that this style, and the aesthetic of 1958 is returning to our modern lives... but we're not buying American anymore... we're buying Ikea."

Well said.

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4 comments:

  1. AnonymousSat Oct 14, 04:06:00 PM

    Oh my gosh, where do I begin? The cute little red rotary phone, the interesting mailbox, the beautiful housewife clothes, the handy dany gadgets and the funky buildings and cars. Wow. What a pleasure!

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  2. Simon TemplarSun Oct 15, 10:40:00 AM

    You have been scouring archive.org haven't you? I have a bunch of these old educational films too in my archive, very neat stuff indeedy deed!

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  3. AnonymousThu Oct 19, 08:18:00 AM

    The Land+Living site must've seen this post. They have this same vid up there, too, now.

    Knew I had seen it somewhere already. ;-)

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  4. rob parrishSat Jun 20, 10:37:00 AM

    does anyone know what model car is featured in the last third of this film?

    ReplyDelete